Hi, I'm Saundra, a mum, designer and life-long Londoner and the founder of SoS15.

What is SoS15? Well, it’s me - my initials and where I was raised in SE15 (Peckham).

I design and make a range of fashion accessories, personalised gifts, sustainable denim jackets and am currently creating my first collection of dresses. I am utterly in love with the making process – the ability to have an idea which I can transform into a product totally inspires me. 


Cancer and me

I have been lucky enough to have always worked in a creative role thus fulfilling my burning need to create. I was employed as a graphic designer for many years before starting my own graphic design business in 2000. Working for myself allowed me to spend more time with my son and gave us a comfortable life.

But in 2009 I was diagnosed with breast cancer. I was a solo mum of a teenage boy and it was a scary time for both of us.


I found the treatment brutal and was unable to continue working. Being self employed and without other support it wasn’t long before my world started to implode. To make matters worse I encountered treatment complications which in turn led to more than 20 surgical procedures. I spent weeks in hospital and even more time recovering at home. It became impossible for me to return to work and with no savings I spent several years living on benefits. Our circumstances were impossibly difficult. 


Money was in short supply and our housing choices were poor. My entrepreneurial spirit was suppressed under the weight of illness and depression. I had always been fiercely independent so my inability to change my circumstances was totally debilitating.


I was pretty unhappy when a friend suggested we attend a local 2 hour cushion making workshop as a creative pick-me-up. The workshop sparked a chain of events which led me to fall in love with the magical process of creating a tangible product from the seed of an idea. Sewing became a mindful therapy for me and helped me regain confidence in my creative abilities.


Fast forward to today and designer-making makes me happier than graphic design ever did. That other people love what I do too is genuinely humbling and inspiring. 

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